AI - why?
AI-driven media production of the future
Efficiency and cost savings
AI automates time-consuming processes, shortening production times and reducing costs.
Flexibility and scalability
Thanks to AI, content can be easily adapted for different target groups and platforms, ensuring clients maximum reach and impact.
Combination of technology and creativity
While AI takes over repetitive tasks, creative control remains with experienced filmmakers, guaranteeing the highest quality.
concept
AI supports ideation and story development by analyzing trends and offering creative storyline suggestions and alternative storylines. In visual style discovery and concept design, it quickly creates mood boards and color palettes based on keywords to help designers find visual direction. AI also helps with Optimizing script and scene planning by improving dialogue and highlighting potential story problems to increase narrative quality and suspense.




production
AI can use motion capture & retargeting to analyse movement data and automatically transfer it to different characters. In addition, audio data can be analysed to automatically generate appropriate lip movements and facial expressions. Generative AI can procedurally generate landscapes, cities and interiors based on certain style specifications. Upscaling & Denoising improves low-resolution renderings and removes noise, significantly reducing render times.
post-production
Repetitive tasks such as rotoscoping and compositing are automated by AI, making post-production more efficient. In addition, AI-supported simulations and rendering accelerate physical effects such as fire or smoke and optimize rendering through intelligent upscaling techniques, significantly reducing production times.



AI improves facial recognition and character tracking in film production by precisely tracking actors and their movements, especially in digital effects and motion capture. It also optimizes the synchronization of audio and video , especially in complex scenes with a lot of movement or difficult sound situations.
Interactive
AI enables dynamic and real-time content generation by adjusting visual effects, animations and visuals in real time to perfectly match the music, speaker or mood of the audience. This creates an immersive experience. At the same time, AI promotes a efficient production and creative freedom by creating complex animations and visual effects faster, allowing more room for creative experimentation and high-quality, cost-effective imagery.